Digital Marketing & SEO Training (beginner to advanced) 2021 Free Download

Digital Marketing & SEO Training (beginner to advanced) 2021
https://www.udemy.com/course/digital-marketing-and-seo-training/
Learn how to do Digital Marketing, SEO, PPC, Social Media, Content Marketing, Video Advertising, Email Marketing, Blogs.

What you’ll learn
End-to-end knowledge of Digital Marketing & SEO
Become a top Digital Marketing Specialist/Manager
What is Digital Marketing
Digital Marketing Scope
Digital Marketing Terminologies
Google Updates
Social Media Marketing
Websites and basic Web Design
WordPress Website Creation
SEO (Search Engine Optimization) – overview, why it is needed, how it works
Components of SEO
On-page and Off-page SEO Factors
Technical & Content SEO
Main elements of Technical SEO
Title and Meta tags, Header tags optimization
Google Search Console, Bing Webmaster
Blog set-up for Blogger and WordPress
Off-page SEO, Blogger Posting
Google Analytics and Google Tag Manager
Keywords Research
SEO Tools & SEO Reporting
Content Marketing and Posting
Local Business Listing in Google My Business and Bing Places for Business
Client Emails
Google Ads, Facebook Ads, Twitter Ads, LinkedIn Ads
Google Ads – Text & Search Ads, Display Ads, YouTube Ads, Smart Campaigns
Microsoft Advertising including Yahoo Ads
Facebook Marketing – Organic posts and Paid Marketing
Creating & Promoting company page on Facebook, LinkedIn
Handling Twitter handle
Posting on Quora, Medium, EzineArticle, wikiHow
Content Marketing Platforms
Video Marketing

Requirements
Enthusiasm and determination to make your mark on the world!
Description
Digital Marketing is the advertising, networking or positioning of a brand, marketing of products and services online through technology. In essence, digital marketing refers to all online activities such as websites, social media and search engine optimization.

Digital will continue to change the face of marketing for many years to come. Those who succeed will need knowledge of the consumer and how today digital marketing and analytics is at the heart of marketing today. Aspiring marketers need to understand the digital consumer and how the tools of digital work in practice, as well as the latest frameworks to plan, implement and evaluate digital marketing activity.

In simple words, Digital marketing is marketing that takes place via Internet-connected devices. Email marketing, content marketing, social media marketing, and many other facets of digital marketing are essential for today’s entrepreneurs.

Digital marketers spend their time studying how people relate to one another online, creating content for online consumption, and mastering digital mediums. As you get more comfortable with marketing in the digital space, your readership, viewership, and sales will likely grow.

SEO stands for Search Engine Optimization. SEO is the process of improving the quality and quantity of website traffic to a website and a web page’s ranking on search engines such as Google and Bing.

This Digital Marketing & SEO course by Uplatz will prepare you for a successful career with a comprehensive take on digital marketing and a strong emphasis on the application of theory to practice, in subject areas such as online advertising, social media, content marketing, analytics, consumer psychology and digital advertising. It has been designed for students who are interested in fields such as marketing, media, management and social sciences, as well as professionals working in marketing across public, private and voluntary sectors seeking specialist knowledge and career development.

Embedding an understanding of digital marketing strategies, dynamics and platforms, you will take the knowledge and skills developed on the course and apply them to a variety of practice based, real-life learning will complement theory. You will also learn how to run paid media campaigns and ads on Google, Bing, Facebook, LinkedIn, and Twitter. Besides other topics, this Digital Marketing course covers social media marketing, video advertising, content marketing, blogging, and the like.